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Trump Media suspends CRO treasury cooperation project with Crypto.com

2026-08-08 12:10:10
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Trump Media and Technology Group, Crypto.com and SPAC Yorkville Acquisition Corp. jointly terminated cooperation

Trump Media and Technology Group, Crypto.com and SPAC company Yorkville Acquisition Corp. have jointly withdrawn from one of the most high-profile corporate partnerships in the cryptocurrency space. The three parties have terminated plans for the Trump Media Group CRO Strategy, which was previously positioned as the first and largest publicly listed CRO token treasury company.

A transaction that was never completed

The partnership was announced in August 2025, when Yorkville Acquisition Corp., Trump Media signed a final business merger agreement with Technology Group and Crypto.com to form Trump Media Group CRO Strategy, Inc., A digital asset treasury company focused on acquiring $CRO, the native token of the Cronos ecosystem.

The expected financing includes 1 billion CRO tokens, US$200 million in cash, US$220 million in mandatory exercise warrants, and an additional US$5 billion in equity credit line. The founders said this structure would make it the first and largest publicly listed CRO Treasury company.

This termination removes all relevant agreements, including a service contract and planned digital asset products. In an interview with Axios, interim CEO Kevin McGahn said the treasury sector had become saturated and denied regulatory concerns were the reason for the exit. All parties cited market conditions and adjustments in strategic priorities as the main reasons for parting ways.

Truth Social's forecast market ambitions have also shrunk. The partnership did not involve a deeper operational integration with Crypto.com, but was reduced to a marketing agreement to promote Crypto.com products.

Trump Media refocuses on core business

The termination of the partnership reflects Trump Media's broader strategic shift, with the company refocusing on its media business, data licensing and a pending self-merger.

Trump Media announced a merger agreement with fusion energy company TAE Technologies, with a transaction valuation of more than US$6 billion. The all-stock transaction is expected to be completed by mid-2026, when shareholders of the two companies will each own about half of the shares in the combined entity.

In addition to Truth Social and Truth+, Trump Media will become the holding company of TAE and its subsidiaries TAE Power Solutions and TAE Life Sciences.

The collapse of the CRO Treasury Partnership marks a significant reversal-the deal attracted widespread attention when it was announced and faced review for conflicts of interest over Trump's media ties to the White House.

The deal with Crypto.com was previously seen as beneficial to Trump Media, which has lost hundreds of millions of dollars since its establishment in 2021. In the deal, Trump Media invested only a small amount of cash but gained a large stake in New Treasury.

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