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SOL 
PUMP Pump.fun launches "Tagged Rewards" program
@Pumpfun officially launches the "Callout Rewards" program, a decentralized incentive program that aims to directly pay users for the transaction volume they help generate on the platform. The program tracks transaction volume attributed to individual user activity, including transactions discovered through push notifications and home page dynamics, and then allocates rewards pro-rata from the internal liquidity pool.
The mechanism has been automated and is planned to operate in the long term. The key is that @Pumpfun said it would not introduce any additional fees for this. The platform's existing zero-rate policy for $SOL transactions remains unchanged, and the 0.2% handling fee for cross-chain transactions also remains unchanged.
This release is part of @Pumpfun's broader strategy of deepening user engagement through social and discovery tools. The platform launched a token marking feature in early 2026, allowing each account to push a token to all followers every six hours, while users can rank on the global rankings based on activity and participation.
The "Tagged Reward" program adds an economic dimension to this feature, allowing users to benefit directly from the transaction volume triggered by the reminders they push.
PUMP token gains more than 90% in 30 days
The launch of this feature coincides with the strong rise of solana: pumpCmXqMfrsAkQ5r49WcJnRayYRqmXz6ae8H7H9Dfn token, which has soared more than 90% in the past 30 days.
Earlier this month,$PUMP surged more than 14% in 24 hours. As trading volume jumped more than 71%, its market value once approached $1 billion. The repurchase destruction program and short liquidations of more than $2.13 million contributed to this price change.
As of August 11, agreement revenue also hit a new high of US$10.03 million per week, driving large-scale token buybacks and destruction.
Although @Pumpfun's share of total launch platform fees fell sharply in early July due to increased competition, by mid-August, its share had rebounded to more than 50%, as the entire launch platform market grew by 77% to US$75.39 million in 30 days.
The Tagged Reward program shows that @Pumpfun is using social-driven transaction volume as a core growth engine, rewarding users who promote tokens to the widest audience, rather than just creators who issue them.
