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Following
PUMP PUMP rose against the trend, and the market performance was weak.
According to market data, on August 26, the trading price of $PUMP was about US$0.0048, rising by about 6% in 24 hours. During the same period, most of the top 100 tokens with market value were in decline, and the total market value of global cryptocurrencies also fell slightly by about 1%. On a weekly basis, the token rose nearly 56%, and its market value climbed to approximately US$1.87 billion.
This trend is particularly prominent in the overall depressed altcoin market. Pump.fun outperformed the global cryptocurrency market (the market has risen by approximately 19% overall in the past seven days).
Since reaching bottom in early summer, the price of the token has continued to climb. Traders pointed to the platform's own continued "structural buying" as a key factor supporting its rise.
Repurchase destruction program drives demand
This round of rise coincides with the launch of Pump.fun's income-funded share repurchase program. As the leading Meme coin issuance platform on the Solana chain, Pump.fun has permanently destroyed approximately US$370 million worth of $PUMP tokens previously repurchased on the open market, accounting for approximately 36% of the token's circulation supply. The platform announced a plan after the reorganization: 50% of its revenue will be used for repurchase, and all repurchased tokens will be destroyed immediately.
According to the official page of the $PUMP token, for every $1 Pump.fun earns, it will use $0.5 of it to buy $PUMP on the open market and destroy it permanently. On an annualized basis, platform revenue is approximately US$403 million, or 90-day average revenue is approximately US$1.11 million. Since its launch, the cumulative amount of repurchase and destruction has exceeded US$437 million, and the number of tokens destroyed has exceeded 162 billion.
Platform revenue sources include: Binding Curve activities, PumpSwap, and terminal revenue on the Solana, Base, Ethereum and BNB chains (after deducting recommendation fees). Starting from April 28, 2026, 50% of the revenue will be locked in through procedures and is planned to be used for destruction within one year.
The plan is sizable even by traditional financial standards. Although stock buybacks are common in the stock market, such practices are far from widespread in the cryptocurrency and decentralized finance sectors.
Critics question whether the plan mainly benefits insiders, pointing out that early investors with large amounts of tokens may take advantage of continued buying and selling. The platform also acknowledges that in addition to the established procedural commitments, the repurchase plan may be adjusted or terminated.
