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FollowingRosen, Japan's third-largest convenience store chain, announced that it will pilot acceptance of the yen stablecin JPYC at a store in Tokyo in early August. According to reports on Monday, the pilot is located at the Gaolun Gateway City store in the port area. The customer calls up the barcode in the mobile wallet, and the clerk scans it at the cashier terminal and then completes the settlement. Rosen said this is the first time Japan has tested stablecoin payments directly to a point-of-sale (POS) system. The POS system will help Rosen track the number of stablecin payments, evaluate the operating efficiency of the system, and calculate the time required for JPYC payments to complete registration, providing decision-making basis for subsequent large-scale promotion.
This trial was not conducted independently by Rosen. The pilot is a proof-of-concept project carried out jointly with KDDI, Japan's second-largest telecom operator, and HashPort, a crypto wallet company that handles JPYC transactions.
What is JPYC
JPYC was launched in October 2025 and is the first yen stablecoin registered in accordance with the licensing rules introduced by Japanese regulators in 2023. It is pegged to the yen 1:1 and runs on multiple blockchains such as Avalanche, Ethereum, Polygon and Kaia. According to JPYC Inc., each token issued is fully backed by yen deposits and government bonds, which is in compliance with Japan's Payment Services Law. The circulation of the token on the chain exceeded 2 billion yen (approximately US$12.36 million) last week, and its current market value is approximately US$16.28 million. Although the scale is still small, JPYC's physical acceptance points are growing rapidly. Osaka restaurant chain Chibo connected JPYC in some stores in April, and consumers can now use the token to purchase beverages at Cheerio vending machines in Kyoto.
What is the significance of Rosen's trial?
Rosen operates 14697 stores in Japan, with net sales exceeding 3.02 trillion yen (approximately US$18.68 billion) in fiscal year 2026. Even if only a small number of stores are covered, ordinary consumers can have access to yen stablecoins. The trial is seen as a possible turning point because Rosen's widespread adoption will drive the popularity of Japanese stablecoins in physical retail. In addition, JPYC is also looking at overseas markets. It is reported that the issuer signed a memorandum of understanding with LINE NEXT and Danal last month, planning to build an offline payment scenario in South Korea, mainly for foreign tourists who consume in areas such as beauty and fashion.
