Visa research shows that if bank-level fraud protection and deposit insurance are provided, U.S. consumers 'interest in stablecoins will jump from 36% to 56%.
The latest research released by Visa points out that when respondents are assumed to provide bank-level fraud protection and deposit insurance, U.S. consumers' willingness to accept stablecoins has increased significantly from 36% to 56%. This data highlights the key role of consumer safety in promoting widespread adoption of stablecoins.
Trust is higher than technology itself
Survey results show that 64% of American consumers believe that the trust of payment service providers is more important than the advanced nature of payment technology itself. Traditional commercial banks have a trust score of 61% in digital currency services, while global payment networks have a trust score of 60%. This suggests that for many respondents, the provider's identity transcends the underlying technology.
Cognitive limitations and security concerns
Despite the increasing use of stablecoins in payment infrastructure, public awareness remains limited. Before Visa's survey definition, a whopping 56% of U.S. respondents said they had never heard of a "stablecoin." In addition, some consumers familiar with the concept mistakenly believe that the price of stablecoins will fluctuate like Bitcoin.
安全顾虑不仅限于稳定币领域。调查发现,36% 的美国受访者曾遭遇与国际汇款相关的诈骗,手段包括伪造信息、身份冒充和虚假投资计划。人工智能也被卷入其中,24% 的受访者收到过看似真实的 AI 生成消息,44% 的人担心深伪技术(Deepfakes)会被用于冒充家庭成员。在全球所有市场中,四分之一的汇款用户报告曾遭遇欺诈风险。
存款保险的假设性质与监管现状
Visa 特别强调,调查中的保护场景仅为假设,并不描述当前美国稳定币的实际覆盖情况。其方法论说明指出,目前稳定币并未受到如 FDIC(联邦存款保险公司)那样的存款保险保护。
联邦监管机构仍在实施《GENIUS 法案》框架。今年 4 月公布的 FDIC 提案旨在建立储备、资本、赎回和风险管理要求,但该提案明确表示,作为稳定币储备持有的资金不会向稳定币持有者提供穿透式保险。美联储工作人员在 9 月 4 日的研究笔记中也重申了这一区别:根据《GENIUS 法案》,支付型稳定币必须保持 1:1 的储备支持,但该法律并未将这些稳定币本身列为联邦保险的存款。
汇款压力与金融韧性
调研还揭示了汇款背后的经济压力。约五分之一的汇款发送者表示,为了支持海外的家人,他们不得不减少自己的开支。Visa Direct 全球负责人 Vira Platonova 将汇款形容为“生命线”,并指出 Visa 的研究表明,信任是用户最核心的关切点。有趣的是,45% 的美国受访者表示,如果更强的欺诈保护需要以 24 小时的转账延迟为代价,他们愿意接受这种延迟。
Visa 稳定币基础设施的快速扩张
除了衡量消费者态度,Visa 也在持续为银行、金融科技公司及支付公司构建稳定币服务。截至 9 月 8 日,Visa 宣布其网络上运行的与稳定币关联的卡片项目已超过 160 个,这些项目的支付量同比增长近 200%。同期,Visa 的稳定币结算量年化规模已突破 200 亿美元,是去年水平的 15 倍以上。
早在今年 4 月,Visa 的结算试点项目在新增 Arc、Base、Canton、Polygon 和 Tempo 等区块链后,年化结算率已达到 70 亿美元,支持的区块链总数达到九条。7 月,Visa 推出了面向金融机构、金融科技公司和加密企业的“Visa 稳定币平台”(Visa Stablecoin Platform)。该测试版平台支持 Open USD 的铸造、赎回、持有和转移,并配备了钱包基础设施和审批控制功能。目前,该平台主要面向选定的测试客户开放,Open USD 访问仍存在数量和地理限制,API 接入预计将在稍后推出。

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