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PENGU From digital collections to pearl milk tea shops: Pudgy Penguins cross-border cooperation
Pudgy Penguins (Fat Penguins) has taken a significant step out of the blockchain realm, reaching its first fast food beverage partnership with Kung Fu Tea. The cooperation will be officially launched on October 1, 2026, covering 330 participating Kung Fu tea stores across the United States. It is the first time that the brand role has been integrated into daily consumption culture on such a large scale.
The core of this joint event are two limited edition drinks inspired by the brand's beloved "collector couple"-Pax Pengu and Polly.
"Pengu's Better Together Milk Tea", inspired by Parks Penguins, perfectly blends Earl milk tea with brown sugar pearls; while "Polly's Sweetheart Slush" features strawberries and crushed Oreos to create a Polly style smoothie. These two limited drinks will remain available until mid-October.
Exchange cards, blind boxes and comic exhibition highlights
Through this cooperation, Kung Fu tea has become the world's first channel for Pudgy Penguins '"Little Treats" series of blind boxes. The series was previously only available in limited quantities at the San Diego International Comic-Con in August. Fans can experience these blind boxes first at 100 participating Kung Fu tea stores across the country. Early Access.
Customers who purchase designated Puggy Penguins co-branded drinks will also receive an exclusive collectible card issued by VIBES by Puggy Penguins. During the launch of the partnership,"Afternoon Breeze" promotional cards have been distributed. VIBES is a combination of physical and digital card game developed based on Pudgy Penguins IP and created by Orange Cap Games.
From October 8 to 11, fans can visit booth 2821 (supported by Wal-Mart) at the New York International Comic-Con to explore the world of Puggy Penguins. If you purchase eligible "Little Surprise" blind boxes at this booth, you will receive a buy one get one free coupon for Kung Fu Tea, which can be redeemed at participating stores in New York City during the Comic-Con weekend.
This move marks that Puggy Penguins is further embedding its role into physical retail and daily consumer touchpoints. This strategy has been gradually constructed and deployed in multiple fields such as plush toys, fashion, beauty and entertainment.
